Medallia alternatives

Medallia Alternatives & Competitors (2026): Which One Fits Your Programme?

The main Medallia alternatives in 2026 are Qualtrics, InMoment, SMG and Sprinklr among enterprise CX suites, and QuestionPro, Alchemer and Zonka Feedback among mid-market platforms. Qmeter — the platform we build — fits multi-location businesses that want kiosk, QR, SMS and web feedback, tickets routed to each branch and public pricing.

Quick answer: the shortlist by need

  • An enterprise-wide CX suite for a central team: Qualtrics, InMoment or Sprinklr — broad signal coverage, quoted contracts.
  • Multi-location feedback, physical and digital: Qmeter (our product), SMG or InMoment — Qmeter adds touchscreen kiosks, QR and tickets routed to each branch.
  • Real-time alerts and closed-loop follow-up: Qmeter, Zonka Feedback or Sprinklr — each describes alerts plus case or ticket management on its website.
  • Research and survey teams: Qualtrics, QuestionPro or Alchemer.
  • A smaller budget or a self-serve start: QuestionPro, Alchemer, Zonka Feedback or Qmeter — a free plan, public entry prices or a free trial.
  • Staying with Medallia: sensible if contact-centre speech, digital and survey signals already run through one central programme.

Medallia is one of the most established enterprise CX platforms, and many teams stay with it. Others compare alternatives for ordinary reasons: a renewal is due, the programme needs to reach branch managers faster, finance wants a price it can see up front, or the scope is smaller than an enterprise suite. This guide lists the realistic options with facts from each vendor's own website, a comparison table and the criteria that should decide it — including where Medallia remains the better choice. Our own pricing is public if you want a baseline.

See pricing

We build Qmeter, so read this as a vendor's guide. Every competitor fact comes from that vendor's own website as of September 2026, and where another product is the better fit, we say so.

At a glance

Medallia and eight alternatives side by side

Channels, on-site collection, pricing model and best fit for each option, summarised from the vendors' own websites. Medallia is included as the reference point.

PlatformChannelsKiosk & on-sitePricing modelBest for
MedalliaReferenceSurveys, speech, social, digital, videoKiosks supported as connected devicesQuote-based (EDR model)Large enterprises with a central CX team
QualtricsSurveys, email, chat, digital, contact centre, socialOffline app with kiosk modeQuote-basedEnterprise CX, EX and research programmes
QmeterOur productKiosk, tablet, QR, SMS, WhatsApp, email, webKiosk and tablet app (works offline)Public pricing; Enterprise customMulti-location teams acting branch by branch
InMomentSurveys, reviews, social, calls, chatsKiosk and in-store surveysQuote-basedRetail, service and hospitality brands
SMGSurveys (receipt, QR, app, email, web), reviews, socialReceipt and QR invitationsQuote-basedRestaurant, retail and hospitality chains
SprinklrEmail, SMS, QR, social, in-app, web; reviews and service dataQR codesQuote-basedEnterprises already using Sprinklr
QuestionProWeb, email, mobile, offline appOffline app with kiosk modePublic survey plans; CX on requestResearch and CX from one vendor
AlchemerWeb, email, in-app, reviews, socialOffline mode with kiosk settingPublic small-team plans; platform on requestFlexible surveys with many integrations
Zonka FeedbackEmail, SMS, WhatsApp, web, in-app, QR, kioskTablet kiosk app (offline)Quote-based; 14-day trialMid-market multichannel programmes

All product and company names on this page are trademarks of their respective owners. Qmeter is not affiliated with, sponsored by or endorsed by any vendor listed; names are used only to identify the products compared. Vendor details summarise each vendor's own website as of September 2026 — features, packaging and prices change, so verify current details with the vendor before deciding. Qmeter details are our published product facts.

Why teams compare

Why teams look for a Medallia alternative

Medallia is a capable platform, and many programmes run well on it. These are reasons buyers commonly give when they start comparing — each one is something to check, not a verdict.

Implementation weight

Enterprise CX platforms are typically rolled out as programmes, with design phases, integrations and professional services. If you need the first survey live this month, ask each vendor for a realistic timeline from contract to first response, and who does the work.

Cost model and predictability

Medallia's pricing page describes its Experience Data Record (EDR) model in annual tiers, with no published figures. That suits some finance teams and not others. Ask every vendor how cost grows when you add locations, channels or responses.

Channels at the point of service

Medallia is strongest across digital, speech and survey signals. Teams whose customers are served at counters, receptions and exits often want kiosks, tablets and QR codes on site as a first-class channel, with offline capture — check how each vendor handles that.

Who acts on the feedback

A central CX team and a branch manager need different tools. If the people who fix issues work in many locations, check that each one gets alerts, tickets with owners and a view of their own site, without analyst training.

Alternatives

The alternatives, one by one

Each profile sums up what the vendor says about its own product, who it suits and one thing worth knowing before you book a demo.

Qualtrics

Enterprise experience management suite

Qualtrics is one of the largest experience management suites, covering customer, employee and market research on one platform. For customer experience it collects feedback from surveys, chat, email, digital behaviour and contact-centre conversations, and adds AI-driven insights, predictive churn modelling and automated follow-up workflows. Its pricing page lists customer-experience packages for digital owners, CX leaders and location-based industries, and an offline survey app with a kiosk mode for tablets covers in-person collection.

Good fit: Enterprises that run customer, employee and brand research on one platform, with analysts and admins to operate it.

Worth knowing: Every package carries a 'Request pricing' button — Qualtrics describes paying for planned usage, but publishes no figures.

According to the Qualtrics website, September 2026.

QmeterOur product

Multi-location feedback platform

Qmeter is the customer feedback platform we build, designed for multi-location businesses such as banks, retailers, clinics, hotels and airports. One survey runs on touchscreen kiosks and tablets in your branches and on QR, SMS, WhatsApp, email and web, in 100+ languages. AI summarises comments and sentiment, low scores open tickets with owners and SLA timers, and every location is compared with its peers on one SLI score. Pricing is public, the 14-day free trial covers the full platform, and AI drafts the first survey from your company profile.

Good fit: Businesses whose feedback happens at counters, receptions and exits, where branch managers — not only a central team — must act on it the same day.

Worth knowing: Qmeter does not do contact-centre speech analytics or social listening; if those signals are central to your programme, an enterprise suite fits better.

Qmeter's published product facts, September 2026.

Qmeter dashboard: AI summary, CSAT 85%, NPS +72, open tickets, feedback rates and tickets needing attention

InMoment

Enterprise CX platform

InMoment describes itself as a human experience management AI and data platform. Its XI Platform is organised around four steps — Listen, Report, Analyze and Improve — and combines surveys with ratings and reviews, social media, calls, chats, spend and usage data. InMoment says it serves more than 3,000 brands across retail, financial services, healthcare, restaurants, hotels and other sectors, and packages its products as Integrated CX, customer feedback surveys, conversational intelligence, reputation management, digital listening and employee feedback.

Good fit: Retail, service and hospitality brands that want survey feedback, reviews and contact-centre conversations analysed together.

Worth knowing: Plans are listed by name only; pricing is agreed with the sales team.

According to the InMoment website, September 2026.

SMG

CX platform for multi-location brands

SMG (Service Management Group) runs Ignite, an AI-native platform for what it calls Unified Experience Management across brand, customer and employee experience. It focuses on restaurants, retail, consumer packaged goods, consumer services and hospitality, and highlights insights down to a specific location or market segment. The CX product combines interaction-based surveys with ratings and reviews and social listening, adding operational alerts, mobile app reporting and four benchmark datasets. SMG's own guidance covers receipt codes, QR codes, apps, email and web forms as survey invitations.

Good fit: Restaurant and retail chains that want location-level reporting and industry benchmarks from a vendor focused on those sectors.

Worth knowing: Pricing is not published; the website routes pricing questions to a demo.

According to the SMG website, September 2026.

Sprinklr

Unified CXM suite

Sprinklr describes itself as an AI-native customer experience platform, with suites for service, insights, marketing and social. Its customer feedback management module combines surveys with unsolicited feedback from reviews and ratings, customer-service interactions and social conversations. Surveys can be sent by email, SMS, direct link, QR code, social platforms, in-app or on websites, and triggered by actions or API events. Sprinklr highlights out-of-the-box AI that surfaces root causes and emerging experience drivers, and automatic case creation to close the loop.

Good fit: Organisations that already run social listening or customer service on Sprinklr and want surveys on the same platform.

Worth knowing: Pricing is not shown on the product pages; Sprinklr directs visitors to contact sales or book a demo.

According to the Sprinklr website, September 2026.

QuestionPro

Survey and CX platform

QuestionPro is a survey platform with separate products for research, customer experience and employee experience. Its survey plans are priced publicly — including a free Essentials plan limited to 200 responses per survey and paid per-user plans — while the CX and employee-experience products are priced on request. For in-person collection, QuestionPro's offline app runs surveys on iOS and Android phones and tablets in a kiosk mode that locks the device, loops the survey after each response and restarts it after a period of inactivity.

Good fit: Teams that want research-grade surveys and a CX programme from one vendor, with the option to start on a free or self-serve plan.

Worth knowing: The CX product itself is quote-based; only the survey plans carry public prices.

According to the QuestionPro website, September 2026.

Alchemer

Survey and feedback platform

Alchemer groups its product into four parts: Compass for listings and local pages, Collect for surveys, in-app feedback, reviews and social monitoring, Connect for 400+ integrations and workflow automation, and Clarity for dashboards and AI sentiment analysis. It reports 11,000+ customers in more than 80 countries and names multi-location businesses among its core audiences. Individual and small-team plans have public prices and a 7-day free trial, and its offline mode includes a kiosk setting that reloads the survey after each response.

Good fit: Teams that want flexible surveys with strong integrations, self-serve pricing to start and room to grow into a platform plan.

Worth knowing: The Business Platform plan is priced through sales, and Alchemer's help centre notes that offline kiosk mode has fewer options than the online version.

According to the Alchemer website, September 2026.

Zonka Feedback

Mid-market feedback platform

Zonka Feedback positions itself as an AI customer feedback and intelligence platform. Surveys run by email, SMS, WhatsApp, website, in-app, QR code and offline kiosk on iPads and Android tablets, and it can also bring in tickets, reviews, chats and calls. AI features include thematic and sentiment analysis, impact analysis against NPS, CSAT and CES, and anomaly alerts, while case management assigns owners and tracks resolution. Zonka reports being trusted by more than 1,000 organisations and offers a 14-day free trial.

Good fit: Mid-size teams that want a broad multichannel survey tool with kiosk support and case management, without an enterprise-suite rollout.

Worth knowing: Pricing is custom, based on feedback volume, scale and CX goals — the pricing page shows no figures.

According to the Zonka Feedback website, September 2026.

Enterprise

Medallia alternatives for enterprise CX teams

For an enterprise, an alternative has to match more than features: governance, data protection, integrations and support across countries and business units.

The closest like-for-like suites

Qualtrics, InMoment and Sprinklr cover the broadest mix of signals — surveys, contact-centre conversations, reviews and social — and are built for central CX organisations. SMG fits enterprise restaurant, retail and hospitality brands that want location benchmarks. All four quote prices through sales, according to their websites.

Security and data residency

Banks, healthcare and the public sector should ask about role-based access, PII masking, audit logs, data residency and whether an on-premise deployment is possible. Qmeter offers an on-premise option and GDPR controls — see security and GDPR.

Where Qmeter fits: the operational layer — in-location and transactional feedback, tickets with SLA timers and escalation, scheduled reports for managers. It does not replace contact-centre speech analytics or social listening, so it can also run alongside a broader suite.

Real time

Medallia alternatives for real-time feedback

Real-time feedback means two things: collecting at the moment of service, and reaching the person who can act before the customer has gone. Check both.

Capture at the moment

Kiosks and tablets at exits, QR codes on tables and receipts, and SMS or WhatsApp links sent right after a transaction catch the experience while it is fresh. Qmeter, Zonka Feedback, QuestionPro and Alchemer offer a kiosk mode, according to their websites; Qmeter's kiosk also works offline and syncs later.

Alert the right person

A low score should reach the manager of that location, not only a central inbox. Look for alert rules by location, score and topic.

Turn the alert into a task

Alerts fade; tickets get closed. In Qmeter a low score opens a ticket with an owner, an SLA timer and escalation if it is not resolved in time — see closed-loop ticketing. Zonka Feedback and Sprinklr also describe case management on their websites.

Read it the same day

AI summaries of comments and sentiment show a manager what went wrong today without reading every response; scheduled reports send the same view to regional leads.

Medallia vs Qualtrics

Medallia vs Qualtrics: how the two leaders differ

Many buyers compare the two best-known enterprise platforms before looking further. Both are quote-based enterprise suites; the difference is mostly emphasis. Summarised from each vendor's website, September 2026.

TopicMedalliaQualtrics
PositioningEnterprise experience platform that analyses feedback from hundreds of signals.Experience management suite covering customer, employee and market research on one platform.
Signals and analyticsSurveys, speech, social, digital and video, with text, speech and acoustic analytics.Surveys, chat, email, digital behaviour and contact-centre conversations, with AI insights and predictive churn modelling.
Frontline and locationsA location-based operations solution sends real-time feedback and alerts to frontline managers in a mobile app.A customer-experience package for location-based industries, and an offline survey app with a kiosk mode for tablets.
PricingExperience Data Record (EDR) model in annual tiers; no published figures.Packages by use case, each with a 'Request pricing' button; no published figures.

If neither fits because your scope is narrower, or most feedback happens on site, the mid-market and multi-location options above are the more practical comparison. For the wider field around Qualtrics, see our Qualtrics alternatives guide.

How to choose

How to choose a Medallia alternative

Six questions that narrow a long list down to two or three demos.

Where does your feedback happen?

If most customer contact is digital, a strong survey or CX suite will cover it. If it happens at counters, receptions and exits, shortlist platforms with a real kiosk mode, QR codes at the point of service and offline capture — see how a feedback kiosk works.

Who has to act on it?

A central CX or research team needs analysis depth. Branch and store managers need alerts, tickets with owners and SLA timers, and a view of their own location next to its peers. Ask each vendor to show a low score turning into a resolved task.

Which signals do you need?

Contact-centre speech, chat transcripts and social listening point to an enterprise suite. Transactional surveys measuring NPS, CSAT and effort point to a focused feedback platform.

How is it priced?

Check the pricing metric — responses, users, interactions (such as Medallia's EDR), devices or locations — and whether figures are public or quoted. Ask for a three-year total including implementation and services, not only the first-year licence.

How fast can you start?

Ask how long it takes from contract to the first live survey, whether you need consultants or certified admins, and whether a free trial lets you test on real locations before you commit.

Where will your data live?

For banks, healthcare and the public sector, check GDPR tooling, PII masking, audit trails, data residency and on-premise options before features. Qmeter's approach is on the security and GDPR page.

Head-to-head

Medallia vs Qmeter, need by need

If Qmeter is on your shortlist, this is how it compares with Medallia on the decisions that separate an enterprise CX programme from a branch-level feedback system.

What you needMedalliaQmeter
Published pricingQuote-based enterprise contracts, negotiated annually and often reported at five-figure-plus levels — pricing surfaces late in the sales process.Public pricing page — Feedback Responses and Device License prices are listed, Enterprise is priced to scope. 14-day free trial on the full platform.
Time to launchEnterprise deployments are commonly measured in months, with professional services and programme design phases.Live in a day. AI builds your first survey from your company profile; dashboards, alerts and ticketing work from day one.
Physical & kiosk feedbackBroad digital, survey and contact-centre coverage; in-location feedback hardware is not the typical entry point.Built in. Kiosks and tablets in branches and stores, plus QR, SMS, email and web in one system.
Per-response limitsEnterprise agreements are typically scoped by signal volume and modules, so growth can mean renegotiation.Devices collect unlimited responses; Feedback Responses carries a clear 5,000-response annual allowance — no per-response metering, and outgrowing it means moving up a plan, never a surprise invoice.
Branch-level featuresStrong enterprise action workflows once configured — designed around a central CX organisation.Built for multi-location teams from the start: branch comparison, ticket routing to the person who can fix the issue, real-time alerts, SLI score.
Best forFortune-500 CX programmes with dedicated teams, multi-source analytics and managed rollouts.Multi-location businesses that want feedback flowing from every branch this week, not next quarter.

Medallia details reflect publicly available information and commonly reported customer experiences as of mid-2026; packaging changes, so verify with Medallia before deciding. Qmeter details are our published product facts.

When to choose Medallia

Medallia is a category leader for a reason. If these describe you, it deserves the shortlist:

  • You need enterprise-scale signal ingestion — contact-centre speech, chat, social and surveys analysed in one programme.
  • You have a dedicated central CX organisation and the budget for a managed, multi-quarter rollout.
  • You want deep text analytics across millions of interactions with mature enterprise governance.
  • Your board expects a large-enterprise brand with a global partner ecosystem behind it.

When to choose Qmeter

Qmeter trades programme complexity for operational speed. Choose it if:

  • Your feedback lives in physical locations — branches, stores, clinics, restaurants — and you need kiosks and QR there, now.
  • You want the price before the pitch — on a public pricing page.
  • You need branch managers, not only a central CX team, to see and fix their own issues daily.
  • You want to launch in a day with an AI-built survey instead of a months-long implementation.
Switching

Switching from Medallia: a migration checklist

Most of the work in a switch is not the new platform — it is knowing exactly what runs today. Work through these steps before you sign.

  1. Inventory what runs today

    List every survey, channel, trigger, dashboard, alert rule and integration, and who uses each one. Note renewal, notice and data-export terms so the pilot finishes in time.

  2. Keep history, questions and scales

    Export historical responses, and keep NPS, CSAT and effort on the same scale and wording, so a change of tool does not look like a change in customers.

  3. Rebuild routing, not just surveys

    Recreate alert rules, ticket owners, SLA targets and escalation paths for each location. This is what managers notice first.

  4. Pilot side by side

    Run the new platform on a few locations or channels next to the current one for a full reporting cycle, and compare response rates and scores.

  5. Review data protection

    Confirm data residency, role-based access, PII masking, retention and audit logs with your security team before go-live.

  6. Train the people who act

    Short sessions for location managers on tickets and reports matter more than admin training. Then move channel by channel.

Qmeter's 14-day free trial covers the full platform, so a pilot can run on real locations before any contract — see pricing.

FAQ

Frequently asked questions

Short answers to the questions buyers ask most while comparing.

Decide with real data

Test Qmeter on your own locations for 14 days

AI drafts your first survey from your company profile. Collect on kiosks, QR, SMS, email and web, route low scores as tickets, and compare the results with your current programme.

See pricing