Qmeter is museum visitor feedback software that measures visitor satisfaction where it forms — kiosks and QR codes at gallery and exhibition exits, surveys in the visitor's own language, and results on one live dashboard. Curators and operations teams see every rating in real time and get an instant alert the moment a visitor reports a problem.
Built for museums, galleries, and cultural attractions: compare exhibitions side by side, track guest experience across seasons, and hear international visitors in 100+ languages.
Trusted by leading museums in the region, including Louvre Abu Dhabi.
The gap between what visitors experience and what the museum hears is where reviews, recommendations, and return visits are lost.
Most visitors never stop to complain — they simply leave, and their impression surfaces days later as a public review or a quiet decision never to recommend you. By then no one can trace what went wrong, or in which gallery.
International visitors are the audience — and the least heard. An English-only comment card excludes most of them, so the feedback you do collect over-represents locals and misses the visitors your reputation abroad depends on.
Front-of-house staff absorb comments all day, but wayfinding confusion near one gallery or crowding at a single exhibit rarely reaches the people planning the next exhibition. Without structured data, every debrief is guesswork.
Temporary exhibitions rotate every few months. Without a constant, comparable measure of visitor satisfaction, you cannot say whether the new show outperforms the last one — or which programming actually brings people back.
Feedback at every moment of the visit — entry, galleries, exhibitions, café, shop, and after the visitor leaves.
The goal is to hear the visitor while the visit is still happening — and fix what can be fixed the same day. That is the closed-loop feedback process, and Qmeter runs it across every gallery, venue, and season from one dashboard.
A one-tap smiley kiosk captures the impression seconds after the experience — at walk-out volume, anonymously, all day. Each kiosk is tied to its gallery, so scores compare exhibition by exhibition.
Visitors scan to leave detailed comments in their own language — AI translation covers 100+ languages — tied to the exact zone, exhibit, or service they are standing in.
The café queue, the cloakroom, the washrooms — whole-visit satisfaction is shaped by everything around the galleries. Measure those touchpoints separately so the fix lands in the right department.
A short survey after the visit captures the considered verdict — NPS for recommendation, plus how members, school groups, and tour parties rate the day. Comparable across seasons and venues.
Different visitor moments need different KPIs — one system keeps them comparable across galleries, exhibitions, and seasons.
Score each gallery, exhibition, and service point. CSAT per zone is the fastest way to see which part of the visit disappoints first — and which exhibition delights.
When to use CSAT →Would the visitor recommend the museum? For attractions that live on word of mouth and tourist reviews, the NPS trend is the early warning for tomorrow's visitor numbers.
NPS vs CSAT vs CES →How easy was it to buy a ticket, find the entrance, navigate the wings? High effort at arrival colours the entire visit — measure it where it happens.
CES in the glossary →Qmeter's single-number KPI (−100 to 100): current case × 100 / best case. One score to compare galleries, exhibitions, venues, and seasons on one board.
How SLI works →New to these terms? Start with the NPS vs CSAT vs CES comparison or the experience management glossary — every metric above works the same when the "customer" is a visitor.
Not borrowed statistics — your own numbers. Move the sliders; the maths is transparent and every figure comes from your inputs.
Most museum visitors come once. The verdict they carry out — the review they post, the friends they tell, whether they recommend the visit — is formed inside the building, not after.
You rarely get a second chance with the same visitor. Catching a problem while they are still on site fixes the visit for them — and for the thousands who read reviews before choosing tomorrow's itinerary.
Sizes your plan — plans are billed by responses per year.
Low kiosk scores, complaints at the desk — and the visitors who leave disappointed without saying anything.
Ticket, shop, and café spend — plus the visits one recommendation brings.
Example: if staff resolve 12 of every 100 flagged problems on the spot, set 12%.
protected per year, after Qmeter's cost
An estimate computed from your own inputs — not a guarantee or forecast of results. Adjust the sliders to match your numbers.
Two quieter returns: every problem fixed while the visitor is on site is a negative public review that never gets written — and a stronger review profile is what puts a museum on the itinerary of visitors planning a trip. The mechanics are the closed-loop feedback process, paired with Google reviews management.
Cultural districts and museum groups use Qmeter to hold every venue — and every exhibition within it — to the same measurable standard of visitor experience, and to see instantly which one needs attention today.
The comparison engine is the same one airports and bank branch networks run on Qmeter — built for operators who manage many locations, not one.
The most effective pattern is on-site capture at the moment of experience: one-tap feedback kiosks at gallery and exhibition exits, QR codes on maps, tickets, and labels for detailed comments, and a short email survey after the visit for ticket holders and members. Qmeter combines all of these in one dashboard, so visitor satisfaction is measured continuously rather than through occasional surveys.
Passenger experience measurement for another high-footfall, multilingual audience.
→In-stay guest feedback for the hotels and restaurants your visitors also use.
→Citizen experience measurement for public services and institutions.
→Turn a negative rating into a routed, deadline-tracked ticket.
→The step-by-step process for turning a complaint into a recovered visit.
→Public prices: Web Feedback from €500/year, devices from €50/month.
→Put visitor feedback in front of your team while there is still time to act on it — kiosks, QR, email, and 100+ languages in one system. 14-day free trial, no credit card.